“..Sweet Scents Lure Clubbers onto the Dance Floor”
When it comes to bars & nightclubs, they aren’t always the sweetest-smelling spots, with the scent of alcohol mixing with body odour the smell of sweat from enthusiastic dancers and the leaking stench coming from the smoking area it can sometimes be an overwhelming concoction of bad smells which could have a negative impact on a customers experience.
A study by Delft University of Technology in the Netherlands found that by using different scents in a number of dance venues clubbers were:
– more positive about their experience at the club.
– enjoyed the music more
– danced more
– felt more cheerful
– gave a better evaluation of the club and would return again
If you would like a free trial or wish to receive some more information on a Scent Marketing program, please call us on 021-4389808 or get in contact via our contact form.